FARMER SOURCED

Four Seasons.

First Harvest. 一番茶

Japanese first-harvest matcha — selected for clarity, depth, and balance.
No grade labels. Selected by purpose. Defined by cultivar.
Made for the modern ritual and here to stay.

4-1 Matcha Farms in Japan

A Legacy Rooted Origin

At 4–1 excellence isn't found in convenience—it’s cultivated through time. Our journey is defined by sustained presence at the source, spanning across diverse harvests, legendary tea regions, and the hands of master producers.

We prioritize long-term partnerships over short-term momentum, ensuring that every leaf is a reflection of trust and continuity. This unwavering consistency allows us to master the nuances of the harvest, bringing a higher standard of clarity and integrity to every cup.

True origin. Pure integrity. Timing perfected.

Four Seasons, One First Harvest.

4-1 Premium Matcha Collection.

Carefully harvested across four seasons, each matcha offers a unique balance of flavor, aroma, and character from Japan’s finest tea regions.

4-1 Matcha

 Origin x Cultivar x Profile 

Uji Region

Experience the authentic taste of Japan with our Uji Matcha range. A deeply refined matcha with structure and elegance. Uji is known for producing teas with balance — where umami, sweetness, and gentle bitterness sit in harmony.

  • Balanced and layered.
  • Umami-forward with soft sweetness, gentle bitterness, and a clean, lingering finish.
  • Best suited for traditional preparation — Usucha and Koicha.

Kagoshima Region

Shaped by climate, soil, and modern cultivation.

  • Vibrant and smooth.
  • Rounded sweetness with a creamy body, low bitterness, and a soft vegetal lift. 
  • Ideal for lattes, iced preparations, and modern matcha drinks.

Shizuoka Region

Japan’s largest and most diverse tea region.

  • Clean and lightly structured. 
  • Bright vegetal tones with mild astringency and a crisp, refreshing finish.
  • Well suited to daily drinking and lighter-style preparations.

Nishio Region

Specialised in matcha cultivation and production.

  • Rich and full-bodied. 
  • Deep umami with a thicker mouthfeel, subtle bitterness, and strong persistence.
  • For lighter style/contemporary preparations and desserts

Beyond the First Harvest – 

Hojicha Selection

Roasted rather than shaded, Hojicha reveals a warmer, softer expression of tea.  Smooth, low in bitterness, and grounded in depth.

WHOLESALE

Built for cafés, pop-up's & venues

Reliable supply. Seamless onboarding. Matcha that holds its structure in real service. Access to desserts, menu development, and preparation guidance - from ratios to staff training.

WHOLESALE ENQUIRY

MATCHA CONSULTANCY

Implement matcha with precision

Matcha is not a menu addition. It is a discipline. We design programmes with clarity - across menu pricing, workflow and sourcing. Tailored to your audience. We also run corporate sessions tailored to your fit. Contact us for more information.

Matcha Consultancy
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